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Project Experience in Market Entry and Opportunity

Confectionary

  • Market feasibility study for entry into mainland China for confectionery products.

Construction

  • Russian market entry study for a UK bathroom supplier.

Cosmetics

  • Market entry studies and multi-level marketing studies for China.
  • Market entry study for skin care products in China.

Diagnostic Imaging & Equipment

  • Market entry study of manufacturers of CAT scan equipment in Malaysia and Indonesia.

Financial Services

  • Qualitative study with in-depth interviews of financial consulting firms who are offering international market entry consulting services.

Pharmaceuticals

  • Conducted focus groups throughout Asia to determine the market entry strategy for a US drug store retailer.
  • Conducted focus groups in Beijing, Shanghai and Guangzhou to determine the feasibility of market entry of a US drug store retainer in mainland China.
  • Quantitative and qualitative assessments of the market size and the opportunities for wound care products in Europe and in Japan.

 

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   SIS Project Experience in Market Entry and Opportunity