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Our Books
SIS publishes timely and insightful books on market intelligence and emerging markets.
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China’s Generation Y
The first book written solely on Generation Y in China, composed of individuals born between 1980 and 1989. Stanat follows the enthusiastic youth amidst tremendous social and economic change on their fascinating journey from a socialist, producer economy to a capitalistic, consumer economy. |
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Global Jumpstart
Despite a world of opportunities, many entrepreneurs are paralyzed when it comes to the prospect of expanding overseas. In Global Jumpstart, Ruth Stanat and Chris West take the mystery out of going global. |
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The Intelligent Corporation
Shows how to design and implement a shared intelligence network, develop marketing systems, conduct a strategic information audit, and establish a support structure. |
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Global Gold
In the quest for new buyers and new sales, mid-sized companies in every industry are hearing the siren song of the global marketplace. The new Global Gold is a practical, step-by-step guide for executives who want to carefully evaluate and strategically plan an international expansion effort. |
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