I-HUTS [IN HOME USABILITY TESTS]

When you need to test a new product, extension or modification of an existing product or to observe how consumers will use your product in your home, in-home usability tests or IHUTS are an effective method to measure consumers’ reactions to your products.   Our methodology includes recruitment of respondents, distributing the product, deploying quality control methods to ensure that the consumers correctly use the product and fill out the questionnaires, distributing the incentives and when necessary, ensuring return of the products.

SIS can provide you with the following value from usability tests:

  • The potential demand for the product
  • How consumers plan to use the product
  • Problems with the product
  • Additional features that need to be included in the product
  • Recommendations for enhancement or modification of the product
  • Recommendations on a local and global basis

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