BIG DATA SOLUTIONS

Data is everywhere and is increasing at an exponential rate in the world.  BIG DATA evolved from the companies collecting and archiving massive amounts of data.  On the other hand, BIG DATA does not often deliver insights and solutions.  Big Data is best used to answer the following questions:

  • Why are my sales declining in a certain product, market, or region?
  • What are customers unmet needs e.g. the “white space?”
  • How can we maximize ROI and sales?
  • What movements are being made by our competitors?

SIS Big Data uses census, social media, satellite technology and algorithms to identify “signals” that consumers and businesses are emitting.  These signals identify trends of consumer unmet needs and competitive threats.  Contact Ruth Stanat at restanat@sisinternational.com for more information about our SIS Big Data technology and how we can help you gain a competitive advantage with the speed of this data.

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